This takes you to a very simple step-by-step guide to what Facebook events are and how to create one.
For novices for creating Facebook events, it’s a great introduction to what is an extremely powerful tool for political campaigners, when done well. Those three caveating words are there because creating a Facebook event for an action day, not populating it with any attractive content and then not telling any one much about it doesn’t work. But when events are done well, they are great at generating more publicity, more interest and more activity.
Even for more experienced Facebook users, there are useful gems in the details provided. Think how rarely Liberal Democrat events make use of the co-hosts feature or encourage people to subscribe to an automatic feed of future events,
To check out the instructions, I created this event for the Liberal Democrat autumn conference in Brighton coming up in September 2016.
Given what I’ve said above, I of course have to add that can subscribe to future similar events here.
P.S. I don’t think this scene from one of the Facebook tutorial videos was shot at Liberal Democrat conference, but I’m not 100% sure.