media & PR archive

Ed Vaizey. Photo courtesy of http://en.wikipedia.org/wiki/Ed_Vaizey#mediaviewer/File:Ed_Vaizey_Official.jpg - some rights reserved

The ministry of data

22 July 2014
Unusually for a reshuffle move, Ed Vaizey’s new job is one for which he has plenty of relevant experience in government.
White House Press Corps after being told of attack on Pearl Harbour. Photo via https://twitter.com/RealTimeWWII/status/409434681256321025/photo/1/large

The long, slow death of the press release

14 July 2014
Despite its death often being breathlessly predicted, the good old press release is still hanging on and filling up email inboxes every day.
Twitter logo

10 top tools for getting the most out of Twitter (2014 version)

Not only can the volume of tweets be overwhelming, so too can the number of different tools offering to make your use of Twitter easier or more effective. Here then are my ten top tools, all of which are available for free, though some also have paid-for versions that are well worth getting.
Red robot

The robots are coming: first sports, now business stories written by machines

4 July 2014
Associated Press plans to use automation technology from a company called Automated Insights to produce stories about earnings reports.
Verdun graves from the First World War. Photo courtesy of http://www.freeimages.com/photo/546150 - some rights reserved

Why I’ll be enjoying, but not learning from, the First World War tweets

2 July 2014 ,
The problem with that lies with the inevitable over-emphasis on what foreign journalists often call the 'kinetic stuff'.

What do you do if on the run from the police? Write to the local paper of course

29 June 2014
A fugitive criminal from Sheffield has written to The Star – to correct a ‘mistake’ police made in an appeal for information about his whereabouts.

For the first 16 seconds this advert is unexceptional. And then…

19 June 2014
An advert for a household cleaning product takes an unusual turn.
Heritage Foundation logo

US think tank builds its own media

9 June 2014
In earlier days of the internet’s development, especially as blogging took off, there was much talk about how it was letting a multiplicity of voices and organisations broadcast their views, breaking down the traditional gatekeeper role of traditional mass media organisations. More recently, more attention has been given to the attempts of both those traditional […]
CIA logo

A great first tweet from the CIA

8 June 2014 ,
@CIA: "We can neither confirm nor deny that this is our first tweet."
World Bank pdfs graph

Putting a pdf on a website isn’t communicating

13 May 2014
Taking a document, turning it into an electronic format suitable for the online world and putting in on a website has much to commend it. It’s something I’ve done often enough myself. But only if you realise that those are just preparatory steps to getting the document read online, just like firing up your wordprocessing […]