media & PR archive
Less porn and more family history than you might expect. That's the answer from the latest Nielsen data on UK internet usage.
There’s a great example in today’s release of the latest employment figures of the power of simple pictures to communicate complex points. In this case, it is the use of two pie charts by the Office of National Statistics, pulling together a large number of figures and putting them in a context that is easy […]
Reading old news coverage with the advantage of hindsight can evoke all sorts of emotions, burnishing or rubbishing the reputations of journalists and pundits depending on how event subsequently turned out. Yet it is hard not to read old coverage of Jimmy Savile with anything other than a bitter sense of sympathy for journalists who […]
1. Running away from Michael Crick rarely works. 2. Running away from Michael Crick whilst he has a camera crew in tow even more rarely works. 3. Running away from Michael Crick into the wrong room and then having to turn around and walk back past the camera even more rarely works. 4. Running away [...]
An update to my earlier post – I’ve now had this from the Readers’ Editor team: Thank you, Mark. We’ve corrected that quote in the online article now and we’ll also be publishing a correction in the paper.
Dear Readers’ Editor, A couple of factual errors seem to have slipped into Polly Toynbee’s article yesterday. She writes of: The reality of welfare cuts the Institute for Fiscal Studies calls “without historical and international precedent” However, when The Guardian previously reported that quote from the IFS it was different into two key respects. First, it […]
Thankfully not an issue I’ve had to worry about, yet it’s one that is often of concern as people struggle to find the money to give a loved one an appropriate send off. What I’d not really appreciated until seeing the analysis from Sun Life (a client at work) is quite how quickly the costs […]
Over the years I’ve seen a fair number of TV programmes either dedicated to the fighting at Monte Cassino in 1944 or giving a good amount of time to the fearsome battle and the tragic, self-defeating destruction of the ancient Abbey. (In brief – the Abbey was not being used by the Germans; the Allies […]
Thirty years ago today David Ogilvy penned his classic memo on how to write. As he said in it, “People who think well, write well. Woolly minded people write woolly memos, woolly letters and woolly speeches. Good writing is not a natural gift. You have to learn to write well.” So today is also a […]
Rich Leigh has written an excellent piece on the art, science and occasional nightmare of PRs and marketeers pitching to bloggers – including the rarely mentioned obverse, namely tips on how to respond when someone is pitching to you. The gems in the piece include this: Be friendly: I’ve worked with many bloggers who have, at […]