media & PR archive
This week sees two books I’ve had a hand in formally published – one which I’ve contributed a chapter to and one which I’ve written half of. In one respect both books show a troubled future for the book publishing industry – the earnings will be, at best, somewhat limited and so writing is not about the […]
A gem from 2009, showing what Facebook did when they were unhappy that a major news outlet was running stories without first checking stories with the Facebook PR team. They could have complained, they could have moaned but instead they did this. A much smarter way of making the point.
Out today is a very useful set of guidelines from the CIPR about how PR professionals should and shouldn’t use Wikipedia. It’s got a lot of detailed tips about how best to find your way around Wikipedia’s rules and features including the often neglected point about how to ensure your work and private online activities […]
Writing about securing media coverage for one of the chapters in 101 Ways To Win An Election, I was reminded of the old research finding about British newspapers: that the letters pages are consistently one of the best read parts of (the printed version of) newspapers. Letters pages used to face all sorts of practical […]
Back in 2009 the story of Dave Carroll’s broken guitar saw the share price for United Airlines take a big hit as he took to YouTube with a very funny and effective film about how badly the airline had treated him and his guitar. Illustrating the frequent close interaction between social and traditional media, the […]
Gordon Brown’s appearance at Leveson yesterday included being questioned about what his staff got up to with undermining other Labour figures, which garnered a response from him that – most charitably – can be described as not widely believed. It also contradicts many other accounts given of his time in office. So – if this […]
Next month sees the publication of two books I’ve been involved with – 101 Ways To Win An Election, which I’ve co-written with Ed Maxfield, and also a PR book about social media: Share This. It’s been put together via the auspices of the CIPR, using a stellar list of contributors from the UK PR […]
Two organisations are in the news today for their views on employment law reform: The Institute of Directors, who are critical of Vince Cable and support key parts of the Beecroft report The EEF manufacturers’ association, who are broadly supportive of Vince Cable and critical of key parts of the Beecroft report Try then to […]
As part of the CIPR’s Social Summer series, I’ll be talking about social media and the public sector on 7 June, featuring a digression into Roman history. More details here. The talk accompanies the forthcoming CIPR book Share This, which you can pre-order from Amazon here.