Archive for google surge

Winning elections with the internet: Google Surge back in the news

25 January 2010 , , , ,
Last month I blogged about what’s called a “Google Surge“: The phrase “Google Surge” (aka a “network blast” for those less keen on using a militaristic vocabulary for all things political) has been coined to describe the practice of blanketing websites viewed by inhabitants of a particular area with geo-targeted online adverts in the last [...]

Will the 2010 election be the Google Surge election?

21 December 2009 , ,
PoliticsOnline published this piece from me earlier in the month: The phrase “Google Surge” (aka a “network blast” for those less keen on using a militaristic vocabulary for all things political) has been coined to describe the practice of blanketing websites viewed by inhabitants of a particular area with geo-targeted online adverts in the last [...]