Archive for newspaper marketing agency
What drives traffic to news websites?
Cross-posted from the Mandate blog:
The Newspaper Marketing Agency's latest (September) figures (PowerPoint slides) for the sources of web traffic to newspaper websites paintsa useful picture of which social media sites really matter - and which don't.
The top ten domains that referred UK traffic to newspapers during the month were:
Google
Yahoo
MSN
News.bbc.co.uk
Facebook
AOL
Wikipedia
Ask
Twitter
NewsNow
There are several lessons to be learnt [...] »