Archive for youtube
United Airlines: customer service disaster courtesy of YouTube
United Airlines is suffering an unfolding customer services disaster, courtesy of one unhappy customer whose luggage they failed to take care of. His response? To produce an funny and catchy music video chronicling United’s failings: (You can see the film on the YouTube site, with its description giving details of the luggage incident, here.) It’s [...]
Lessons from Gordon Brown's use of YouTube
Gordon Brown’s recent foray into YouTube in order to promote his plans for reforming MPs’ expenses has been widely panned. So what lessons should be drawn by anyone thinking of using YouTube to strengthen the communication of a message in future? First, YouTube can be very powerful (think just how much mainstream media coverage the [...]
The least impressive use of social media this year?
In short: ITV and Susan Boyle. The massive popularity of her clips on YouTube and elsewhere shows just how powerful social media can be at amplifying a story – and also how the ability to catch up on an event after it happens helps recreate those ‘water cooler’ moments which used to rely on lots [...]
Telly Savalas looks at Birmingham
Even better, despite what the title says on YouTube about “Radio 4″, this has pictures! That move! In colour!
Six ways to get more people watching your YouTube videos (updated)
This is an updated version of a post I wrote in February. Thanks to everyone who made suggestions via comments, email, Twitter and carrier pigeon.
It’s fairly cheap and easy to produce videos and make them available to the world via YouTube these days. But how do you get people to then watch them? Here are [...]
