Cross-posted from the Mandate blog:
Sometimes people think, "My business isn't an internet based on, so does the internet really matter to it?" There's an excellent set of answers to that question over on the Groundswell Blog.
Ranging from motor sports to knitting, finance to book reading and compliance to hotels these practical examples show how for - nearly! - everyone the short answer to the question "My business isn't an internet based on, so does the internet really matter to it?" is "yes".
A computer thinks the following may also be of interest:
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- Social media’s impact on politics, part two: where to find the big impact
- Three acronyms to help with justifying social media: Part two
- The least impressive use of social media this year?
- How are British parties responding to the social media successes of Obama?