Media & PR

Now the Daily Mail thinks election is about leader’s wife’s underwear

Elections used to about politicians. Then they became about politicians and their spouses. Now the Daily Mail introduces us to politicians, their spouses and their underwear choices with a “story” about where Miriam Gonzalez Durantez buys her underwear.

As Next Left points out, the story doesn’t have a name to it – just the generic “Daily Mail reporter” by-line. I wonder why?

UPDATE: As pointed out by several people on Twitter, the News of the World ran a similar piece first.

UPDATE 2: And as for Jan Moir’s contribution: sigh.

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