Media & PR

Yet another news website drops comments

Back in November I wrote how The slow death of comments on newspaper websites continues with the news that Reuters was dropping comments from its website. Now Bloomberg has joined the growing list of news sites that have taken a look at their comments, the costs of moderation and decided to do something better with their money and their readers’ attention:

Bloomberg Business – the new home for all content from bloomberg.com and businessweek.com – was given a “soft” launch on Tuesday night, with no facility to comment on published articles.

A spokeswoman for Bloomberg declined to comment on the removal of comments, but it is understood the company believes the conversation about its content is better served on social media rather than on its own platform.

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