No, you can’t do that – and a very clever stunt at the Electoral Commission’s offices

Here’s the new film from the Electoral Commission:

I rather like the stunt the Electoral Commission pulled on its own staff to communicate the campaign:

Last week staff at the Commission walked in to find signs on their computers saying ‘You can’t use a PC today’.  I’m an early starter so I spent the first hour of my day suggesting people should turn over the sign to find a message which explained what was really going on. But until they did this people were unsurprisingly not happy and in many cases quite confused – they couldn’t understand what the problem was.

As the note explained, our campaigns team were just trying to recreate the situation people will be in if they turn up to vote without registering. It wasn’t long before people understood the message and got to work as normal, but it had illustrated an important point and we’ve never had a staff briefing on our campaign as popular as the one at midday last Thursday.