Political

Positive coverage in The Sun for anti-airbrushing campaign

Over the weekend The Sun ran this:

KAYA Cheshire may have only recently turned 18, but she’s got far bigger things to worry about than boyfriends, make-up and A-levels.

The aspiring journalist has turned her compassionate personality and hard working skills to a global issue in the fashion industry – whether airbrushing in magazines is really right.

The student from South Wales used London Fashion Week this week to promote her Natural Beauty: Keeping It Real campaign that she launched via Battlefront, a Channel 4 funded project that helps 14-21-year-olds platform charity campaigns…

She says: “When I started studying media at school, my eyes were suddenly opened to airbrushing. Previously I had assumed that all of these celebrities and models were just blessed with good looks, but really, computers are used to make them look perfect.

“While airbrushing contrast and lighting is often essential to getting the right picture, using the technique to make women facially different or slimmer or lighter in skin is just plain wrong.

“Then I read a piece by the plus-size model Crystal Renn who was airbrushed to make her look thinner. This woman is a beautiful, natural lady who represents real women and still the magazines change her to suit the ideal – it just made me so angry.”

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