The latest monthly poll from Ipsos-MORI shows Vince Cable with the best net satisfaction rating amongst the main party leaders.
Caveats apply of course about reading too much into this – it’s one poll, his figures are best by a margin that lies within the margin of error, polling was carried our during Lib Dem conference and best really means ‘least worst’. But it adds to a growing picture of cautiously promising poll findings.
Two particular things are worth noting about the details. First, the 30% satisfied score, which I prefer in many ways to pay attention to rather than the overall net score. That’s because being hated by, say, some Ukip die-hards isn’t really a problem. What matters is if there are enough fans to fuel success. With 30% there is.
Second, the high number of don’t knows which shows that there is still plenty of upside potential. That’s especially relevant as Tim Farron only once hit 30% in the 2015-17 Parliament and never exceeded it although he never realised his similar potential on the upside.
Get polling news and analysis by email
Sign up here if you would like to receive the Polling UnPacked occasional email newsletter, highlighting the best in analysis and news about British political opinion polling from a carefully curated range of high-quality sites (no more than one email a day and usually much less frequent):