The Information Commissioner’s Office (ICO) has fined Vote Leave Limited £40,000 for sending out thousands of unsolicited text messages in the run up to the 2016 EU referendum.
An ICO investigation found that Vote Leave sent 196,154 text messages promoting the aims of the Leave campaign with the majority containing a link to its website.
The investigation also found that Vote Leave was unable to provide evidence that the people who received the messages had given their consent; a key requirement of electronic marketing law. [ICO]
Keep up with news about elections by email
If you’d like to be notified by email when new posts about how are how our elections are run appear on this blog, just sign up here. (Note: if you’re already signed up for a daily email alert with all my new blog posts, then there’s no need to sign up for these alerts too as the stories will also be in the full daily digest.)