As with ‘pork barrel politics’ so with ‘levelling up’: a phrase widely used by political insiders leaves the public baffled.
The levelling up polling comes from Opinium:
Before today had you heard of the term “levelling up” in the context of it being something the government wants to do?
30% – I had not heard this before today
21% – I had heard it but don’t know what it means
30% – I had heard it and have a vague idea of what it means
18% – I had heard it and have a clear idea of what it means