And the prize for worst online campaigner goes to…
Surely the winner must be Francois Hollande, for having built up an email list of 1.5m people for the French Presidential election and then stopping using it.
As I found out at the Contested Spaces conference last week, no emails have been sent to it since last June.
Oops.
Sheesh…as someone who briefly worked on that campaign that is pretty shocking. Says a lot about French politics I guess.