From a party news release ahead of Jo Swinson and Lynne Featherstone meeting with representatives of the Advertising Standards Authority (ASA):
Commenting on today’s report from the Royal College of Psychiatrists calling for airbrushed images to be ‘kitemarked’, Liberal Democrat MP, Jo Swinson said:
The Royal College of Psychiatrists makes it crystal clear that airbrushing plays a harmful role when it comes to negative body image and eating disorders.
Airbrushing has a really damaging impact on people’s self-esteem and that’s why we’ve called for a labelling system.
Making sure children are taught to be media-savvy and getting ads which feature unrealistic, unattainable images to have a kitemark will be a real step forward.
I’m meeting with the Advertising Standards Authority today to press these issues.