Read about the Liberal Democrat election database Connect, including eight things every Lib Dem activist should know about Connect.

This database holds the party’s records about voters, such as canvass data gathered on the doorstep and email addresses given in response to online campaigning. It was introduced after the 2010 general election to replace EARS.

The Connect database system is based on the NGPVAN system used by the Democrats in the USA, including during Barack Obama’s 2008 and 2012 winning Presidential election campaigns. This system is also used by the Canadian Liberals.

Political

Ground Wars – Personalized Communications in Political Campaigns by Rasmus Kleis Nielsen

If you have been involved in grassroots electoral campaigning, reading Rasmus Kleis Nielsen’s study of the grassroots part of two Democrat campaigns from the 2008 Congressional elections in the US is likely to produce a mix of two responses. … Read the full post »

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