How to knock up voters on Facebook*
It’s polling week. So what better time to remind friends and relatives to vote? Here’s a super simple way to do that. … Read the full post »
Get Out The Vote (GOTV)
Find out about Get Out The Vote (GOTV) tactics used to raise turnout in elections. Without such GOTV work, the supporters of a candidate or party may not turn out to vote – and in a close contest that can cost them victory.
For more about using GOTV to help win elections, along with other essential election-winning tactics, see 101 Ways to Win An Election.
Ben & Jerry’s ice cream try to raise election turnout in London
Ben & Jerry’s will change the name on selective pots of its Chocolate Fudge Brownie flavour to Give a Fudge as part of a new initiative dubbed ‘Don’t Get Frozen Out’. … Read the full post »
A lesson from Ted Cruz in how not to do GOTV
Social pressure can be very effective at getting supporters out to vote. But it can also go badly wrong. … Read the full post »
Why your Get Out The Vote leaflet may well be worded wrongly
In one study, people were asked two versions of the same question: “How important is it to you to vote in tomorrow’s election?” and “How important is it to you to be a voter in tomorrow’s election?” … Read the full post »
How to lose a seat – a Conservative Party perspective
Conservative activist Tom Waterhouse has written a fascinating pair of blog posts about why his party lost Enfield North at the general election. … Read the full post »
What do the academics say? How to improve your polling day operation
In studies where both mother and father support the same party, a child is three times as likely to support it too. Where only one parent selects a party… … Read the full post »
Get your voters out electronically
The story of the last few decades isn’t just about the rise of the online world. It’s also about the increasing problems with traditional ways of communicating with voters. … Read the full post »
Three statistics from the Obama polling day operation that you can learn from
Sorting through some old documents over Christmas, I came across again the 2012 Obama Campaign Legacy Report. … Read the full post »
Years of effort, mountains of hype, billions of dollars – and Obama finally catches up with UK
I’ve commented often enough in the past about our obsession in the UK with US politics. We love referring repeatedly to the US even when… … Read the full post »
What do the academics say? Influencing people to vote
Information about high turnout levels can increase voter turnout via a process of adherence to social norms. Research also shows that high turnout information has a greater effect among infrequent voters. … Read the full post »