Read about the Conservative Party peer and pollster Lord Michael Ashcroft.
This graph most struck me in the latest polling from Lord Ashcroft, showing as it does that Jeremy Corbyn’s ratings amongst Remain voters have continued to slide. … Read the full post »
One of the fundamental features of a democracy is that not only do voters get to choose who to vote for, they also get to choose what criteria they use. … Read the full post »
At first sight, the headlines are good, very good in fact, for Remainers when it comes to the latest Guardian poll on Europe. It shows a 58% – 42% solid lead for people wanting a referendum on the exact terms of Brexit when we know what they are. … Read the full post »
Candidates don’t get to control what their would-be voters do. That sounds obvious, and indeed is obvious, yet is also frequently forgotten. … Read the full post »
On this week’s PB/Polling Matters podcast, Leo is joined by Lib Dem writer and campaign strategist Mark Pack to discuss the Lib Dem fightback and the new Polling Matters / Opinium survey on the party’s prospects. … Read the full post »
Perhaps the most common mistake political campaigners make is to think that it’s boring, unnecessary and Luddism for political campaigns to keep on repeating a small number of messages. … Read the full post »
Michael Ashcroft’s latest collection of focus groups and polling around a specific election, Hopes and Fears: Trump, Clinton, the voters and the future looks at the 2016 US Presidential election . … Read the full post »
In brief: most people, most of the time, pay almost no attention to political news even if it’s all across the newspapers, TV, websites and their social media feeds. Here’s some evidence… … Read the full post »
You might think that down at 8% in the 2015 general election the Lib Dems were pretty much down to the party’s core support. … Read the full post »
Remain voters are only fractionally (and statistically insignificantly) more like to think Tim Farron would be the best Prime Minister than Leave voters. … Read the full post »