Modern advertising – and communications more generally – is enough of an international enterprise that most of Gruen Planet’s jokes and explanations works just as well for a non-Australian audience. … Read the full post »
Read my posts featuring television advertisements.
Think of it like Have I Got News For You, but about the advertising industry. … Read the full post »
Sometimes the combination of good TV advert and poor TV program means it’s the advert I want to watch more of and it’s the program during which I leave the room to make a cup of hot chocolate. … Read the full post »
Getting your online presence right can significantly boost the impact of your TV advertising – that’s the conclusion from research carried out ahead of the Edinburgh International Television Festival. … Read the full post »
Interaction requires effort and that’s not always what we want. … Read the full post »
Nick Clegg has become the first party leader to comment on the decision of food manufacturer Heinz to withdraw an advert from TV because it depicted two men kissing. … Read the full post »