Welcome to the latest version of the privacy and cookie notice and other information covering the activities of me, Mark Pack, including those carried out using the labels Liberal Democrat Newswire, Lib Dem Pointing and UK Election Law. My contact information is here and I am registered under the Data Protection Act 1998 (registration number Z2531576).
This page was last updated on 2 August 2020, with the changes since the 9 February 2020 version being additional information about copyright, the addition of information about GoCardless, the updating of information about affiliate links, the removal of references to the Botletter Facebook Messenger service, as that has now been discontinued, and the removal of references to advertising services no longer used.
Any subsequent changes to any of the information set out here will be posted on this page and you can view the previous version of this page here.
How I may gather your personal data
I primarily use the legal basis of consent for processing personal data that you supply to me and therefore I only receive such data after you have given your consent. I may also process data under the legal basis of legitimate interest, such as to ensure the security of the sites and services I run.
The routes via which I may gather your personal data include via:
- Sign-up forms, comment submission forms, buttons or surveys, both offline and online,
- When you visit a digital website or service I am operating,
- If you make a donation or other payment to me, and
- Cookies placed on your device(s) and tracking pixels.
This gathering of data includes both data you directly supply, such as by filling out a form, and also data provided when you interact with one of the services I operate digitally, such as the IP address, browser type and operating system of the device used.
The data gathered via surveys and forms may include special category data, such as whether or not you are a member of the Liberal Democrats. Such data may also come from you posting a comment in which you choose to reveal such information, e.g. “As a member of the Liberal Democrats, I disagree with your claim that…”
What I may do with your personal data
I may use personal data you provide to keep you informed about my views, my activities and other news and information which I think you will find of interest. This final category focuses heavily, but not exclusively, on information about UK politics and in particular opinion polls and the Liberal Democrats.
I may tailor the content supplied to you based on the personal data you have previously provided and may also use the data to ensure the security of the systems and to check comments before publication, both for spam and to apply the comment moderation policy (see below).
I may also use your personal data to process any donations or payments (such as to purchase a book) that you make to me. I may also use the information you provide, when requested by you, to organise a video call.
Any special category data you have consented to give me will be used only for the purposes of analysing the results of the surveys or forms used to gather it, and for providing direct follow-up to any points raised in those answers, unless the data is contained in a comment that you have chosen to submit for publication, in which case it may be published.
The routes via which I may contact you include:
- Email (if you have provided an email address),
- Video call (if you request one),
- RSS feeds (if you have subscribed to one or more of them),
- Website notifications (if you have subscribed to them),
- Online advertising (if you have provided information or taken actions that permit me to target advertising at you, such as by liking a Facebook page, visiting one of my websites and accepting cookies, or providing your email address),
- Telephone or post (if you have provided your phone number or postal address), and
- Via publishing content on webpages.
Sharing and storing data
I will not share your data with anyone else except:
- If required to do so by law (for example, by the police with appropriate legal authority),
- If I have first asked for, and been given, your permission to do so, or
- If I am using their services to deliver one of the methods of communication set out above, such as to send you emails, or to ensure the smooth and secure provision of those methods of communication, such as to check submitted comments for spam before publication.
A service provider will only have personal data passed to them under this final category if their own systems, standards and legal terms are compliant with the requirements of GDPR. Their right to process your data will also be governed by their own privacy notices. Some of the service providers mentioned above may store personal data outside the E.U. and they will only be used in this way if the transfer of data outside the E.U. is done in accordance with Chapter V of GDPR. (You can read more about the safeguards involved on the Information Commissioner’s website here.)
If you choose to interact with one of my profiles or pages on a social network, such as Facebook or Twitter, that interaction may result in personal data being shared with me by the social network operating under its own legal contract with yourself.
My sites may display adverts served up by WordAds. If you choose to interact with the adverts, such as by accepting cookies from them or by clicking on an advert, then your personal data may be processed by them, subject to their own privacy policies.
For your convenience, here is a list of the main service providers with links to their own privacy policies:
- Akismet from Automattic (comment spam checking)
- Amazon (product sales)
- Automattic (including JetPack for security, spam filtering and personalised adverts)
- Awin (product sales, such as with Waterstones)
- Backblaze (backups)
- Facebook (including personalise adverts)
- GoCardless (payments)
- Google (including website analytics and personalised adverts)
- MailChimp (email updates)
- OneSignal (web notifications)
- Patreon (payments)
- PayPal (payments)
- SurveyMonkey (surveys)
- WP Engine (web hosting)
- YouCanBook.me (calendar invites for video calls)
- Zoom (video calls)
My own data records are separate from those of the Liberal Democrats. Any data provided to me as a member of the Liberal Democrats is kept separate and data is only shared if there is a clear legal basis for doing so, such as having asked your consent before gathering the data.
Withdrawing your consent
You may at any time withdraw the consent you have given for me to process personal data from you.
- Email: via the unsubscribe link including in emails or by emailing email@example.com,
- RSS feeds: by unsubscribing from the RSS feed in the application used to subscribe to it,
- Website notifications: via the normal unsubscribe/block settings for such notifications in your web browser (instructions here),
- Online advertising: by blocking either all ads or just the ads from myself using the options provided by the relevant advertising network, such as the option in Facebook to block all ads from the Lib Dem Newswire Facebook page; you can also request via firstname.lastname@example.org that I do not use your email address for targeting adverts via features such as Facebook’s custom audiences or Twitter’s tailored audiences,
- Cookies and tracking pixels: by blocking one or more of the cookies and tracking pixels that my site(s) would otherwise place, and
- Telephone or post: by responding to the message from me, or by emailing email@example.com.
Cookies and tracking pixels
My family of sites may place cookies and tracking pixels on the device from which you are accessing them. The emails I send out may also use a tracking pixel. You can opt-out of any or all at any time by using the blocking features in your web browser or a third-party tool such as Ghostery.
- Collecting anonymous usage data for Google Analytics and for WordPress Statistics from Automattic,
- Providing embedded videos from platforms such as YouTube and Vimeo,
- Displaying advertisements, such as WordAds (supplied by Automattic which also places non-advertising cookies – details here). These advertisements may be personalised although no personal data is reported to me and the use of your personal data by the adverts is subject to their own privacy policies with no functionality or content of my sites being unavailable if you do not accept advertising cookies,
- Operating affiliate links, with no personal data reported to me,
- Integrating with services from Twitter and from Facebook, including the Facebook Pixel, the Facebook Connect service and the Facebook Social Graph service – this may include targeting content (including advertising) on those social networks at people who have visited a site,
- Analysing website visits from email subscribers using MailChimp,
- Publishing web notifications using OneSignal,
- Remembering whether or not you have seen and accepted the privacy pop-up message on visiting the site, and
- Servicing any requests that you make (e.g. to remember your details when you post a comment).
If you want to find out more about any individual cookies that any one of my sites use, please either email firstname.lastname@example.org or install a tool such as Ghostery, which provides detailed information about cookies on all the sites you visit.
Retention of data
Personal data which you provide via cookies will be retained for no more than two years.
Other data which is not special category data will be retained as long as it is required to accurately deliver information to you by the means set out above and to meet regulatory requirements (e.g. for tax purposes and for compliance with laws on electoral finance).
This may include retaining data after you have made an unsubscribe or similar request to ensure that you are not subsequently sent information by mistake and to protect against, for example, malicious attempts to add you to lists you do not wish to be a member of.
Special category data will not be retained for longer than five years.
You can, in addition, exercise your legal rights for data to be deleted if you wish.
Anonymous aggregate statistics may be retained when personal data is deleted.
Your legal rights
GDPR provides the following rights for individuals:
- The right to be informed,
- The right of access,
- The right to rectification,
- The right to erasure,
- The right to restrict processing,
- The right to data portability,
- The right to object and
- Rights in relation to automated decision making and profiling.
If you have a complaint of a query, you can raise it with me via email@example.com or, if appropriate, contact the regulator, the Information Commissioner.
Sponsored content and affiliates
In all cases, these third parties do not supply any of your personal data to me and if you choose to provide any personal data to them via their systems, you should contact them direct for details of their privacy policies and information on how to opt-out from their systems.
I have occasionally run sponsored posts. All of these are labelled as such in the post and only express views I freely and genuinely hold.
Unless otherwise noted all my content on this site is provided under the Creative Commons Attribution-NonCommercial 4.0 International license. Please note in particular that photographs frequently have other copyright terms, and that content from others which is embedded on this site may also have other copyright terms.
Comment moderation policy
Comments are very welcome. I moderate comments based on whether they are polite, whether they are really from who they say they are, whether they are on topic (so please take care to post your comment on the right post) and whether they add something to the discussion rather than, for example, being a repetition of what has already been said or the repetition of a tired old insult.
You don’t have to agree with me, and indeed comments that point out errors are particularly welcome.