Less than one in ten people (or to be more precise, less than one in ten people willing to do surveys that often contain political questions) say they know what ‘universal basic income‘ is.
It’s one of many pieces of commonly used political jargon that most of the public has either not heard of or or isn’t sure what it means.
Plus, of course, not everyone who says they know what something means necessarily does. As I said only half in jest:
This isn’t just a problem with jargon. It’s that across all aspects of politics, including knowing what parties stand for or even who party leaders are, the public’s knowledge reflects the public’s frequent lack of interest in the details of politics.
A reminder, once again, of The Basic Mistake of Politics: voters notice less but remember it for longer than politicos think.
Here’s the data from YouGov: